About Us
A legacy built since 1949, delivering trusted tea and coffee solutions for Malaysia’s hospitality, retail, and international markets.
Founded in 1949 under the name Low Leong Huat Sdn. Bhd., our journey began on Jalan Ipoh, Kuala Lumpur. Over the years, the growing demand for tea inspired our expansion into a full-fledged tea importing and packing facility—now operating from our modern plant at Wisma LNF, Selayang Baru, Selangor.
With advanced blending and packaging machinery, we produce premium-quality tea and coffee products that serve hotels, restaurants, and retailers throughout Malaysia and abroad.
Today, General F&B Product Sdn. Bhd. stands as one of the largest tea importers and packers in Malaysia, importing over 1,000 tons of black tea annually while continuously expanding into coffee and other beverage segments.
Vision
To be Malaysia’s most trusted and innovative beverage manufacturer, delivering quality tea, coffee, and condiments that enrich every cup.
Mission
- To produce safe, high-quality food and beverage products through strict quality management systems.
- To enhance customer satisfaction through consistent product excellence and innovation.
- To uphold our legacy of trust, integrity, and partnership with every client we serve.
Certificates & Awards
Our product and packaging are compliant with food safety management and product quality with HACCP (Hazard Analysis and Critical Control Points) certification Our products are compliant and certified by Halal Malaysian, with JAKIM certification.